PEZA joins the advocacy by wearing purple shirts on all the Wednesdays of March to signify support for women’s empowerment and gender equality.
Why purple? Firstly, history shows that the suffragette movement, which fought for women’s right to vote in the early 20th century, used purple, white, and green as their colors.
The three colors were used to represent three important aspects of the movement: purple for dignity, white for purity, and green for hope. These colors were often used in banners, ribbons, and clothing worn by suffragettes during protests and rallies.
In addition, the color has its own cultural history independent of the women’s movement, associated with royalty, luxury, and ambition. that’s because, historically, purple dye was expensive and difficult to make, making it a color reserved primarily for royalty and the wealthy.
As a direct result, the color became a symbol of power and status. This symbolism has been embraced by feminist movements, who have used the color to represent the power and ambition of women.
PEZA Gender and Development 
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